MüHLenhoff - CORPORATE IDENTITY
Role Art Director
Task Immersion, Ideation, Concept Development, Production Oversight
Agency Castenow Communication
Role Art Director
Task Immersion, Ideation, Concept Development, Production Oversight
Agency Castenow Communication
The Brief
Mühlenhoff Management Consulting, along with its subsidiary IEPB, provides advisory, coaching, and management services focused on employment strategy and workforce development. They needed a bespoke visual identity to reflect their strategic, future-focused approach.
Mühlenhoff Management Consulting, along with its subsidiary IEPB, provides advisory, coaching, and management services focused on employment strategy and workforce development. They needed a bespoke visual identity to reflect their strategic, future-focused approach.
The Problem
The existing branding lacked a contemporary feel and did not fully communicate the firm’s professionalism or the forward-thinking nature of its services.
The existing branding lacked a contemporary feel and did not fully communicate the firm’s professionalism or the forward-thinking nature of its services.
The Solution
I created a complete brand identity including logo, corporate materials, and a brochure system for both Mühlenhoff and IEPB. The design is clean and modern, with a professional tone that reflects their strategic mindset while providing a clear and cohesive visual presence across all touchpoints.
I created a complete brand identity including logo, corporate materials, and a brochure system for both Mühlenhoff and IEPB. The design is clean and modern, with a professional tone that reflects their strategic mindset while providing a clear and cohesive visual presence across all touchpoints.
