Schwarzwald spirit
 Region Germany/ Italy/ France       Task Amazon Listing Redesign       Responsibility Analysis, Concept and design       
Done at Thrasio        Copywriter Stuart Oldroyd/ Marion Rhodes 

Brief 
Research and development of a creative strategy to improve sessions, conversion rates, and revenue on Amazon   

Strategy
Schwarzwald Spirit enjoys good brand equity in the German market thanks to its strong name, as well as the immediately noticeable quality of its products compared to others in the category. The goals of this optimization were to further leverage the cultural strength of the brand name and to further emphasize the quality of the products, in order to incrementally grow the business in Germany, Italy and France.
Original Seller Creative
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